We're shaping the future of fan intelligence

FanFeed helps modern sports and live entertainment organizations better understand and activate their audiences.

Industry Context

Why this moment matters

The fan stack is fragmented. Most teams are stuck with disconnected systems, expensive tools, and an incomplete view of their audience. At the same time, it has become much easier to build better software, move faster, and rethink what this stack should look like. FanFeed exists to help teams take advantage of that shift.

The Challenge

Fragmented fan data

The systems around the fan were never designed to work as one. Teams rely on disconnected systems, expensive point solutions, and incomplete profiles.

The Shift

New technical leverage

Modern tooling and AI make it possible to build and ship faster than ever. FanFeed exists to help organizations take advantage of that shift.

The Demand

Rising expectations

Fans expect more personalized, connected experiences. They no longer settle for generic interactions in a world of hyper-relevance.

A team that understands both the industry and the build

FanFeed brings together deep live events and sports relationships with strong product, design, and engineering execution.

Cole Rubin

Cole Rubin

Founder

20+ years in live events. Founded Dynasty Sports & Entertainment (Logitix), which processed $4B+ in tickets annually, became the top supplier to secondary platforms, and was acquired by private equity.

Jack Phifer

Jack Phifer

Co-Founder / Head of Product

Product leader with 10+ years scaling digital platforms. MIT Computer Science. Launched dozens of enterprise and startup products and now leads FanFeed's product vision.

Colin Casey

Colin Casey

Head of Partnerships

Partnerships and revenue leader across sports, entertainment, and live events. Early hire at FEVO, helping scale it to 800+ major teams and global brands. Leads FanFeed's strategic partnerships.

Randy Nichols

Randy Nichols

Head of Music

Artist manager and music industry operator with 20+ years across touring, ticketing, and artist development. Advised platforms including Bandsintown and atVenu (acquired for $200M+).

Jack Strachan

Jack Strachan

Head of Design

Product & design leader spanning strategy, UI/UX, and implementation. MIT graduate and creator of a 1.3M subscriber YouTube channel. Chief Design Officer at Scope Labs.

Cory O'Shea

Cory O'Shea

Head of Engineering

Engineering leader and MIT Computer Science graduate with experience at Google and Scale AI. Built infrastructure serving millions and co-founded a tutoring company later acquired.

Scope
Learn more

Scope is the MIT founded product and engineering team behind FanFeed, responsible for platform architecture, product development, and the systems that power everything thats shipped. Scope works closely with FanFeed on roadmap execution, technical strategy, and implementation across both the consumer app and broader platform.

The FanFeed Difference

Why FanFeed is positioned differently

Most platforms give you a static record. We help you build a richer, more valuable view of your audience over time.

Platform-first

Our platform helps you own your data and build directly on top of it

Signal advantage

Our consumer app provides actute behavioral intent and fan signals

Execution advantage

We have the skill and experience to ship solutions that drive ROI fast

Want to see what we're building?

Talk to the team